Are you ready to pay $3.99 for a 48-hour viewing period? I sure as hell am not. But Starting this Friday if you have money to burn Youtube is starting their own Video Rental service. Only five movies will be available at the start. All are from the upcoming Sundance Film Festival in Park City, Utah which YouTube is sponsoring. So if you would like to see the films before the official premiere now is your chance. As the service expands movie studios will be able to set their own prices, with rental viewing windows ranging from one to 90 days. YouTube will get an unspecified commission from each rental.

Do to services like Netflix allowing unlimited movie rental for $9 a month (I love Netflix 🙂 ) the only way I see this service getting any hits is for those who are too impatient to wait for a DVD or Netflix release. But if the service takes hold Google might actually be able to make a profit off of Youtube. In the 3 years since Google bought Youtube it has consistently been in the red.

So Will you be renting movies through Youtube?

Previews for the five movies are below.





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